Development services

Website speed optimisation for faster pages and better rankings

Slow pages lose visitors and rank lower in search. Our website speed optimisation work finds what's slowing your site down, fixes it properly, and gets your Core Web Vitals into the green on mobile and desktop.

At a glance

  • Better page speed and Core Web Vitals
  • Image, code and font optimisation
  • Hosting, caching and CDN setup
  • Before and after performance report

What is website speed optimisation?

Website speed optimisation is making web pages load and respond faster. It involves compressing images, reducing and deferring code, improving caching and hosting, and fixing layout shifts, so the site passes Google's Core Web Vitals and feels quick on every device.

Services

What we optimise

We fix root causes, not just scores.

Core Web Vitals fixes

Improve LCP, INP and CLS, the speed signals Google uses in rankings.

Image optimisation

Modern formats, correct sizing and lazy loading.

Code and font clean-up

Remove unused CSS and JavaScript, and load fonts efficiently.

Caching and CDN

Server caching and Cloudflare to serve pages quickly everywhere.

Hosting review

Find out whether your hosting is holding the site back.

Plugin and app audit

Remove or replace heavy WordPress plugins and Shopify apps.

Is it right for you?

Signs your site is too slow

  • PageSpeed Insights shows red or orange scores
  • Search Console reports poor Core Web Vitals
  • Visitors leave because of a slow load time
  • The page jumps around while it loads

Compare

Quick plugin fixes vs proper optimisation

Speed plugins help, but they rarely fix the real problems.

Quick plugin fixes vs proper optimisation
CompareSpeed plugin onlyProper optimisation
ApproachAdds another layer on topFixes the underlying causes
ResultsOften small or temporaryLasting improvements
RiskCan break layouts or featuresTested change by change
Best forSmall, simple sitesBusiness sites that rely on search and sales

How we work

Our process, step by step

Measure

We record lab and real-user speed data as a baseline.

Diagnose

We find the biggest bottlenecks.

Fix

Images, code, caching and hosting improvements.

Test

Every page type checked on mobile and desktop.

Report and monitor

A before and after report, with optional ongoing checks.

Technology

Tools and technologies we use

Testing

PageSpeed InsightsLighthouseWebPageTestSearch Console

Tools

CloudflareWP RocketRedis

Formats

WebPAVIFWOFF2Brotli

Why Kedra Digi

Why work with us

One in-house team

Designers, developers and testers work together in-house. Your project is never passed to a subcontractor.

A clear proposal first

Before any work starts you get an itemised proposal that explains what we'll build and how.

You own everything

Source code, designs, documentation and accounts are handed over to you. There's no lock-in.

Support after launch

We monitor, maintain and improve what we build for as long as you need us.

Kedra Digi is an Australian-owned software development company. See our recent projects.

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Frequently asked questions

Straight answers to the questions we hear most.

Ask your own →
Does website speed affect SEO?
Yes. Core Web Vitals are part of Google's ranking signals, and faster pages also keep visitors engaged, which helps conversions.
How much does website speed optimisation cost?
It depends on your requirements: the platform, the number of page types and what's causing the slowness. After a free speed review you get an itemised proposal.
What are Core Web Vitals?
They're Google's measures of real-world page experience: how quickly the main content loads (LCP), how fast the page responds to taps and clicks (INP), and how stable the layout is (CLS).
Can you speed up a WordPress or Shopify site?
Yes. Most of our speed work is on WordPress, WooCommerce and Shopify sites, along with custom builds.
Will my scores reach 100?
We aim for green Core Web Vitals and fast real-world loading. A perfect lab score isn't always realistic or necessary, and we'll be honest about what's achievable.
Will the improvements last?
We fix root causes and can monitor speed as part of a maintenance plan, so new content and plugins don't slow things down again.

Free discovery call

Is your website too slow?

Send us your website address. We'll reply within one business day with honest advice on what's slowing it down.

Prefer email? [email protected]