Perth · Branding
A brand strategy agency in Perth, Australia that works out what makes you the obvious choice.
Design cannot fix a business that does not know what it stands for. Our brand strategy agency in Perth works out who you serve, why they should choose you and how to say it.
Last updated
At a glance
- Research and insight
- Positioning and values
- Messaging
- Brand architecture
Brand strategy agency in Perth: what to expect
A brand strategy agency in Perth defines your positioning, audience, personality and message before any design begins. We research your market, test ideas with real customers and give you a clear strategy your whole team can use.
Who it suits
Businesses unsure how to position themselves.
What you get
A strategy document, a one-page summary and a roadmap.
How we start
Interviews with leaders and customers.
Why it helps
Design and marketing choices become easier.
What we cover
What goes into your brand work
The pieces that make up the service.
Want the national picture? Read about our brand strategy page.
Research
Research into your customers, your competitors and the market around you.
Purpose and values
A plain statement of what you stand for and how you behave.
Positioning
Your place in the market.
Messaging
Core lines and proof points.
Architecture
How offers and brands relate.
Roadmap
Steps to bring the strategy to life.
In Perth
Strategy grounded in the Perth market
Many Perth businesses compete on relationships and reputation. Strategy helps you say what makes you different, in a way that is believable.
Workshops with your leadership team are held in person where possible. A brand strategy agency in Perth earns its fee by making later decisions easier.
- Evidence from customers, not guesses
- One story your whole team can tell
- Practical guidance for daily use
Common situations
What Perth clients usually ask us to solve
Businesses that sound like everyone else
When competitors offer the same thing, price becomes the only difference. We find the real reasons customers choose you and turn them into a distinct, believable position.
Companies entering new markets
A Perth firm moving into the eastern states or overseas must explain itself to buyers who do not know it. Strategy shows what to keep, what to change and what to lead with.
Leadership teams that disagree
Founders and managers often hold different pictures of the brand. A structured process surfaces them, settles the position and gives everyone one story to tell.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Request a proposal →- Strategy document: Positioning, values and messages
- One-page summary: A quick reference for the team
- Roadmap: Next steps for design and marketing
- Free discovery call: a short chat about your goals before you commit
- Files you own: every asset and editable source file handed over to you
Is it right for you?
When it is time to invest in your brand
- You are unclear on positioning
- Messages vary across channels
- You are launching or repositioning
- You compete on price alone
Compare
Strategy first or design first?
| Compare | Strategy first | Design first |
|---|---|---|
| Clarity | High | Low |
| Rework | Less | More |
| Consistency | Strong | Weak |
| Speed to start | Slower | Quicker |
How we work
Our process, step by step
Listen
We interview leaders and customers.
Analyse
We study the market and your competitors.
Define
We settle your position and values.
Write
We craft your core messages.
Plan
We outline the next steps for design and marketing.
Built around you
Every project is quoted on your needs.
No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.
Request your proposal →A deeper study of customers and competitors makes the strategy stronger.
More stakeholders mean more workshops and alignment.
A complex range of services needs more thinking about structure.
Several audiences may need their own messages.
Support bringing the strategy to life extends the work.
Why Kedra Digi
Why Perth businesses choose Kedra Digi.
Strategy, design, development and marketing together.
Itemised deliverables before work starts.
Files, code and accounts are handed over.
Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with clients in person in Perth and across Australia by video, shared files and clear milestones.
Do you do workshops?
Will we get messaging?
Does it include design?
Can you work with our team?
How is it quoted?
Do small businesses need brand strategy?
How is it different from a marketing strategy?
What is the difference between strategy and design?
How do you gather evidence?
What will we get at the end?
Can strategy be done without a rebrand?
Related services
Often paired with this service
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Strong brands are not just logos.
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A good logo works at the size of a favicon and the side of a truck.
Learn more →See all branding services in Perth → Explore our branding services →
Free discovery call
Ready to talk about your project?
Tell us what you are working on. We will reply within one business day with honest advice.
Prefer email? [email protected]