Keyword research services that show what customers search for
Good SEO and ads start with knowing exactly how your customers search. Our keyword research services uncover the terms people use, group them by intent and map them to pages, so every page and campaign targets the right searches.
At a glance
- Search demand and difficulty
- Search intent grouping
- Competitor keyword gaps
- Keyword-to-page plan
What are keyword research services?
Keyword research services identify the words and phrases people type into search engines when looking for products, services or information. They analyse search volume, difficulty, intent and competitors, then organise keywords into groups and map them to website pages and content.
Services
What you get
Delivered as a clear spreadsheet and plan, not a raw data dump.
Seed research
Start from your services, products and customers.
Intent grouping
Separate buying, comparing and learning searches.
Competitor gaps
Keywords competitors rank for and you don't.
Local keywords
Searches with suburbs and near-me terms.
Keyword mapping
Which page should target which keywords.
Content ideas
Long-tail topics to create next.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Get a free marketing audit →- Search demand and difficulty
- Search intent grouping
- Competitor keyword gaps
- Keyword-to-page plan
- Free audit and discovery: where you are now and the quickest wins
- Itemised proposal: deliverables and goals agreed in writing
- Tracking set up properly: so every result is measured
- Your accounts, your data: everything stays in your name
- No lock-in contracts: you stay because it's working
Is it right for you?
When you need keyword research
- You're building or redesigning a website
- You're planning content or a blog
- You're starting Google Ads
- Your pages target the wrong terms
Compare
Search volume vs search intent
Intent matters more than volume.
| Compare | High volume, unclear intent | Lower volume, clear intent |
|---|---|---|
| Example | Broad topic searches | Specific service searches |
| Traffic | More visitors | Fewer visitors |
| Conversions | Lower | Higher |
| Best for | Awareness content | Service and product pages |
How to work with us
Work with us your way.
A one-off project, ongoing support or a specialist in your team. Pick what fits. No lock-in contracts.
One project, clear scope
A set piece of work, scoped and approved before we start.
- Itemised proposal
- Clear goals and tracking
- A report at the end
Results that keep building
Ongoing work managed by a team that knows your business.
- Regular optimisation
- Plain-English reporting
- One familiar team
A specialist on your team
Our specialists join your team and work in your tools.
- Hands-on experts
- Your tools and workflow
- Scale up or down anytime
How we work
Our process, step by step
Brief
We agree your goals, audience and priorities.
Research
We research your customers, keywords and competitors.
Prioritise
Fixes ranked by impact and effort.
Map keywords
The right search terms assigned to each page.
Deliver
Final work delivered, formatted and ready to use.
Built around you
Every plan is built on your goals.
No one-size packages. After a free audit and discovery call, you get a clear, itemised proposal based on what will actually move your business forward.
Request your proposal →Leads, sales, bookings, downloads or brand awareness.
From Seed research to Intent grouping, only the pieces you actually need.
How hard it is to stand out in your industry and market.
Your website, accounts, content and tracking as they are today.
Whether paid media is part of the plan. Ad spend is paid directly to the platforms.
Tools
Tools we use
Research
Insights
Industries
Industries we work with.
More online sales and repeat customers.
More calls and booked jobs.
Trustworthy, compliant marketing that brings in bookings.
Leads for projects, sales and rentals.
Authority and enquiries from the right clients.
Growth from launch to scale.
Why Kedra Digi
Why Australian businesses choose Kedra Digi.
Strategists, writers, designers and developers work together in-house. Nothing is passed to a subcontractor.
Before any work starts you get an itemised proposal with channels, deliverables and goals.
Ad accounts, analytics and content stay in your name. There's no lock-in.
Clear reports on leads, sales and cost per result, with honest next steps.
Kedra Digi is an Australian-owned digital marketing, design and development company.
Our promise
We'll tell you honestly what will work for you, and what won't.
You'll own your accounts, data and content, so you're never dependent on us.
We report on results that matter to your business, in plain English.
What do we receive?
How much do keyword research services cost?
Can you use it for Google Ads too?
What is search intent?
Do you include local keywords?
Can you implement the keywords on our site?
Free discovery call
Want to target the right searches?
Tell us about your business and goals. We'll reply within one business day with honest advice.
Prefer email? [email protected]