YouTube marketing that builds an audience and drives action
YouTube is where people go to learn, compare and decide. Our YouTube marketing builds your channel strategy, manages publishing and runs YouTube ads, so your videos reach the right viewers and lead to enquiries and sales.
At a glance
- Channel strategy
- Content planning and publishing
- YouTube ads
- Audience growth and analytics
What is YouTube marketing?
YouTube marketing is using YouTube to reach and engage an audience through organic videos and paid ads. It includes channel strategy, content planning, video optimisation, publishing schedules, community engagement, YouTube Shorts, YouTube ads and performance analysis.
Services
What we do
We combine organic growth with targeted ads.
Channel strategy
Topics, formats and goals.
Content calendar
A steady publishing rhythm.
Video optimisation
Titles, thumbnails and descriptions.
YouTube Shorts
Short videos for discovery.
YouTube ads
In-stream, in-feed and Shorts ads.
Analytics
Watch time, subscribers and conversions.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Get a free marketing audit →- Channel strategy
- Content planning and publishing
- YouTube ads
- Audience growth and analytics
- Free audit and discovery: where you are now and the quickest wins
- Itemised proposal: deliverables and goals agreed in writing
- Tracking set up properly: so every result is measured
- Your accounts, your data: everything stays in your name
- No lock-in contracts: you stay because it's working
Is it right for you?
Who YouTube suits
- Businesses with how-to or educational content
- Brands with products worth demonstrating
- B2B companies explaining complex services
- Experts building authority
Compare
Organic channel growth vs YouTube ads
Organic builds lasting value. Ads add reach.
| Compare | Organic | Ads |
|---|---|---|
| Reach | Grows over time | Immediate |
| Investment | Time and production | Pay per view or click |
| Longevity | Long-lasting | Stops when spend stops |
| Best for | Evergreen content | Launches and targeting |
How to work with us
Work with us your way.
A one-off project, ongoing support or a specialist in your team. Pick what fits. No lock-in contracts.
One project, clear scope
A set piece of work, scoped and approved before we start.
- Itemised proposal
- Clear goals and tracking
- A report at the end
Results that keep building
Ongoing work managed by a team that knows your business.
- Regular optimisation
- Plain-English reporting
- One familiar team
A specialist on your team
Our specialists join your team and work in your tools.
- Hands-on experts
- Your tools and workflow
- Scale up or down anytime
How we work
Our process, step by step
Audit
We review your current setup, data and competitors.
Strategy
Goals, channels and a plan agreed in writing.
Launch
Campaigns and improvements go live.
Optimise
Regular testing and refinements.
Report
Plain-English reports with clear next steps.
Built around you
Every plan is built on your goals.
No one-size packages. After a free audit and discovery call, you get a clear, itemised proposal based on what will actually move your business forward.
Request your proposal →Leads, sales, bookings, downloads or brand awareness.
From Channel strategy to Content calendar, only the pieces you actually need.
How hard it is to stand out in your industry and market.
Your website, accounts, content and tracking as they are today.
Whether paid media is part of the plan. Ad spend is paid directly to the platforms.
Tools
Tools we use
YouTube
Tools
Industries
Industries we work with.
More online sales and repeat customers.
More calls and booked jobs.
Trustworthy, compliant marketing that brings in bookings.
Leads for projects, sales and rentals.
Authority and enquiries from the right clients.
Growth from launch to scale.
Why Kedra Digi
Why Australian businesses choose Kedra Digi.
Strategists, writers, designers and developers work together in-house. Nothing is passed to a subcontractor.
Before any work starts you get an itemised proposal with channels, deliverables and goals.
Ad accounts, analytics and content stay in your name. There's no lock-in.
Clear reports on leads, sales and cost per result, with honest next steps.
Kedra Digi is an Australian-owned digital marketing, design and development company.
Our promise
We'll tell you honestly what will work for you, and what won't.
You'll own your accounts, data and content, so you're never dependent on us.
We report on results that matter to your business, in plain English.
How do we grow a YouTube channel?
How much does YouTube marketing cost?
Do you make the videos?
Should we post Shorts?
Can YouTube ads target specific audiences?
How is this different from YouTube SEO?
Free discovery call
Want to grow on YouTube?
Tell us about your business and goals. We'll reply within one business day with honest advice.
Prefer email? [email protected]