Gold Coast · Web and software development

Website redesign services on the Gold Coast that refresh your site without losing rankings.

A redesign can erase years of search progress. Our website redesign services on the Gold Coast refresh the look while protecting the rankings you have earned.

In-house team Serving the Gold Coast from Perth You own every file

At a glance

  • Audit before design
  • Redirects and SEO protection
  • Better speed and usability
  • Results tracked after launch
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In-house teamno outsourcing
✓
No lock-instay because it helps
AU
Australia-widePerth based

Website redesign services on the Gold Coast: what to expect

Website redesign services on the Gold Coast update the design, content and structure of an existing site. We audit what performs well, plan redirects and test before launch so traffic and enquiries carry over.

Who it suits

Businesses with a dated site that still earns search traffic.

What you get

An audit summary, a redirect map and a post-launch report.

How we start

A review of what ranks and what must stay.

Why it helps

A fresh site without losing the traffic you have earned.

What we cover

What goes into your build

The pieces that make up the service.

Want the full service guide? Read about our website design page.

Audit

What ranks, converts and can go.

Structure

Pages and menus planned afresh.

Design

A modern look on every device.

Content

Rewritten or trimmed where needed.

Redirects

Old addresses mapped to new ones.

Aftercare

Traffic and enquiries tracked.

On the Gold Coast

Redesigns that keep what is already working

Established Gold Coast businesses often have older pages that still bring steady enquiries or are linked from other sites. Website redesign services on the Gold Coast identify those pages, keep their addresses and key content and rebuild around them rather than starting from nothing.

We work with Gold Coast clients by video, shared files and clear milestones from our Perth studio, and meet in person by arrangement when a visit helps. Queensland does not use daylight saving, so the Gold Coast stays 2 hours ahead of Perth all year and calls are easy to place.

  • Popular pages kept
  • Launch timed outside peak
  • Post-launch monitoring

Common situations

What the Gold Coast clients usually ask us to solve

Tourism sites with strong rankings

Tourism sites with strong rankings have experience pages that already bring bookings. We keep them and improve them in place.

Dated property sites

Dated property sites can look untrustworthy even for excellent agents. We modernise the design and keep the listings and pages that work.

Sites on old platforms

Sites on old platforms risk traffic loss when they move. We map every old page to its new home and test redirects.

What's included

What comes with this service.

The essentials of the service, plus the standards that come with everything we do. No hidden extras.

Request a proposal →
  • Audit summary: What ranks, what converts, what can go
  • Redirect map: Every old URL matched to its new home
  • Post-launch report: A check on traffic and enquiries after going live
  • Free discovery call: a short chat about your goals before you commit
  • Files you own: every asset and editable source file handed over to you

Is it right for you?

When custom development makes sense

  • The site looks dated but still ranks
  • You plan to change platforms
  • Mobile experience is poor
  • You fear a drop in traffic

Compare

Redesign or tweak?

Redesign or tweak?
CompareRedesignTweak
ImpactLargeSmall
Risk to rankingsManagedLow
EffortHigherLower
Best forDated or confusing sitesMostly sound sites

How we work

Our process, step by step

Audit

We review traffic, rankings and conversions.

Plan

We choose pages to keep, merge or retire.

Design

We create and test the new layouts.

Build

We develop and map every redirect.

Check

We track performance after launch, agreed with you first.

Built around you

Every project is quoted on your needs.

No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.

Request your proposal →
1
Pages

More pages need more mapping, rewriting and checking before they move.

2
Platform

Changing platforms adds migration work and some extra risk to manage.

3
Content

Rewriting content takes real effort and usually input from your team.

4
Rankings

High-value pages need extra protection so their rankings are not lost.

5
Integrations

Forms and tools must be reconnected and tested on the new site.

Technology

Tools we use

Design

FigmaPhotoshopIllustrator

Platforms

WordPressShopifyWebflowWix

Testing

HotjarGoogle AnalyticsPageSpeed Insights

Why Kedra Digi

Why Gold Coast businesses choose Kedra Digi.

One accountable team

Strategy, design, development and marketing together.

A clear proposal first

Itemised deliverables before work starts.

You own everything

Files, code and accounts are handed over.

Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. Our Gold Coast clients work with us by video, shared files and clear milestones, and we can arrange to meet in person when that helps.

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Frequently asked questions

Straight answers to the questions we hear most.

Ask your own →
Will we lose our rankings?
We plan redirects and checks to protect them, and we monitor traffic closely after the new site goes live.
Can we keep our content?
Yes, where it still works for you, we keep and improve it rather than starting from nothing.
Do you change platforms?
Only if it helps, and we explain the reasons clearly before suggesting a move.
Will the new site be faster?
Speed is a core goal, so we measure it before and after to confirm the improvement.
Can we launch in stages?
Yes, if that suits your team, with the most important pages moving first.
Do you check results afterwards?
Yes, with a short report on traffic and enquiries so you can see what changed.
How do you protect rankings for popular experience pages?
By keeping their addresses and key content, improving them in place and redirecting any changed pages.
When is the best time to launch a redesign?
Outside peak season, so any teething problems affect fewer bookings. We plan launch dates around your calendar.
Can you redesign in stages?
Yes. Updating the most important pages first reduces risk and spreads the cost, while older pages that still work continue to serve visitors until their turn comes.
How do you check results after launch?
By monitoring traffic, rankings, errors and bookings against the baseline for the weeks after launch, fixing issues quickly and reporting the results in plain language.

Free discovery call

Ready to talk about your project?

Tell us what you are working on. We will reply within one business day with honest advice.

Prefer email? [email protected]