Canberra · SEO and digital marketing

App search optimization in Canberra that brings in more of the right installs.

A good app is wasted if nobody finds it. Our app search optimization in Canberra improves how your listing ranks and converts in the App Store and Google Play.

In-house team Serving Canberra from Perth You own every file

At a glance

  • Keyword research
  • Listing and creative tuning
  • Ratings and reviews
  • Conversion tracking
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In-house teamno outsourcing
✓
No lock-instay because it helps
AU
Australia-widePerth based

App search optimization in Canberra: what to expect

App search optimization in Canberra improves your app's visibility in store search. We research keywords, rewrite titles and descriptions, test screenshots and guide reviews so more of the right people install.

Who it suits

Apps with weak installs or an outdated store listing.

What you get

A keyword set, creative pack and a plan for listing tests.

How we start

An audit of your current store listing.

Why it helps

More of the right people find the app and install it.

What we cover

What goes into your campaign

The pieces that make up the service.

Want the full service guide? Read about our app store optimisation page.

Listing audit

Where your store page falls short.

Keyword research

Terms people search in the stores.

Title and subtitle

Clear, searchable wording, explained in plain language.

Screenshots

Pictures that persuade, explained in plain language.

Ratings

A plan for earning better reviews.

Testing

Variations compared fairly, agreed with you first.

In Canberra

Store visibility for Canberra apps

Canberra start-ups and organisations launch apps for local communities as well as national audiences, and both compete in crowded categories. App search optimization in Canberra starts with how people describe their problem, then matches your listing to those words.

From our Perth base we support Canberra clients through video, messages and shared files. The time difference is small, so most questions get an answer the same day, and meeting in person is always an option.

  • Listing written around user tasks
  • Review prompts timed well
  • Screenshots tested

Common situations

What Canberra clients usually ask us to solve

Apps for public-facing services

Users search by task, such as booking or paying. We write listings around those tasks so they match.

Niche professional apps

Niche professional apps have a small audience that searches precisely. We find the terms specialists actually use and build the listing around them.

Apps for events and venues

Apps for events and venues are seasonal and must rank when people plan visits, so we time listing updates to your calendar.

What's included

What comes with this service.

The essentials of the service, plus the standards that come with everything we do. No hidden extras.

Request a proposal →
  • Listing audit: A review of your current store presence
  • Keyword set: Terms to target in each store
  • Creative pack: Screenshots and descriptions designed to convert
  • Free discovery call: a short chat about your goals before you commit
  • Files you own: every asset and editable source file handed over to you

Is it right for you?

When this channel makes sense

  • Installs have stalled
  • Your listing is outdated
  • Ratings need attention
  • You want to reduce paid acquisition

Compare

ASO or paid app ads?

ASO or paid app ads?
CompareASOPaid app ads
Cost patternLowPer install
Lasting valueHighEnds with spend
SpeedGradualFast
Best forSteady growthLaunch bursts

How we work

Our process, step by step

Audit

We review your current listing and results.

Research

We find the terms people use.

Rewrite

We update text and creative, and we keep it simple.

Test

We compare versions of key elements.

Track

We measure installs and conversion, with you kept informed.

Built around you

Every project is quoted on your needs.

No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.

Request your proposal →
1
Markets

Several countries need localised listings and keyword research.

2
Category

Crowded categories need sharper keywords and better creative.

3
Creative

Better screenshots and previews take design time.

4
Ratings

Low ratings need attention before other changes will help.

5
Updates

Frequent releases keep listings fresh but need coordination.

Technology

Tools we use

Stores

App Store ConnectGoogle Play Console

ASO tools

AppTweakSensor Tower

Industries

Industries we work with

Retail and ecommerceTrades and home servicesHealth and wellnessProperty and constructionProfessional servicesStartups and SaaS

Why Kedra Digi

Why Canberra businesses choose Kedra Digi.

One accountable team

Strategy, design, development and marketing together.

A clear proposal first

Itemised deliverables before work starts.

You own everything

Files, code and accounts are handed over.

Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. Our Canberra clients work with us by video, shared files and clear milestones, and we can arrange to meet in person when that helps.

?

Frequently asked questions

Straight answers to the questions we hear most.

Ask your own →
What is app store optimisation?
It is improving your store listing so more people find and install the app.
Does it apply to iOS and Android?
Yes, with different rules for each store, so we tailor the approach.
Can you improve our ratings?
We help set up a gentle prompt for happy users, which lifts ratings over time.
Do you design screenshots?
Yes, or we guide your designer, so screenshots persuade rather than just show.
Can you test listing changes?
Yes, where the store allows it, and we compare results carefully.
How do you report?
Impressions, installs and conversion over time, with what we changed.
How do store searches differ from Google searches?
Store search weighs the title, keyword field, ratings and install behaviour heavily, so changes there often matter more than long descriptions.
Should the app have a different listing in each country?
If you serve other markets, localising text and screenshots can help. For a mainly Canberra audience, Australian English is enough.
How do I ask for reviews without annoying users?
Prompt after a success, such as a completed booking, and only once in a while. We follow store rules on prompts.
Do ratings affect app visibility?
Yes, both for ranking and for convincing people to install. We help you respond to feedback and fix the issues behind low scores.

Free discovery call

Ready to talk about your project?

Tell us what you are working on. We will reply within one business day with honest advice.

Prefer email? [email protected]