Sydney · SEO and digital marketing

App search optimization in Sydney, Australia that helps your app get discovered in the stores.

An excellent app that nobody finds earns nothing. Our app search optimization in Sydney improves how your listing ranks and converts in the App Store and Google Play.

In-house team Serving Sydney from Perth You own every file

At a glance

  • Keyword research
  • Listing and creative tuning
  • Ratings and reviews
  • Conversion tracking
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In-house teamno outsourcing
✓
No lock-instay because it helps
AU
Australia-widePerth based

App search optimization in Sydney: what to expect

App search optimization in Sydney, also called app store optimisation, improves your title, keywords, screenshots, description and ratings so more of the right people find and install your app. We test changes and measure installs, not only rankings.

Who it suits

Apps with weak installs or an outdated store listing.

What you get

A keyword set, creative pack and a plan for listing tests.

How we start

An audit of your current store listing.

Why it helps

More of the right people find the app and install it.

What we cover

What goes into your campaign

The pieces that make up the service.

Want the national picture? Read about our app store optimisation page.

Keyword research

What people type to find apps like yours.

Title and subtitle

Clear, compliant wording that explains the app and includes the right keywords.

Screenshots

Visuals that explain value quickly.

Preview video

A short demo that earns taps.

Ratings

Prompts that ask at the right time.

Testing

Experiments on store listings, run one at a time so results are clear.

In Sydney

App store visibility for Sydney apps

Local apps for services and venues need the right category and location terms. We test listing changes one at a time so you know what moved installs.

Calls and reviews happen by video at times that suit an east coast working day.

  • Keywords from real searches
  • Screenshots tested for clarity
  • Installs measured, not just ranks

Common situations

What Sydney clients usually ask us to solve

Apps in crowded consumer categories

Fitness, finance and delivery apps compete with well-funded rivals. We find narrower search terms where you can rank and use screenshots that show the benefit at a glance.

Apps for local services

A booking or delivery app used around Sydney should surface for searches that include local terms. We shape the listing around phrases your customers actually type into the store.

Apps with weak ratings

Low ratings suppress installs. We improve the in-app moments where people are asked to review and respond helpfully to feedback, so happy users are heard more often than angry ones.

What's included

What comes with this service.

The essentials of the service, plus the standards that come with everything we do. No hidden extras.

Request a proposal →
  • Keyword set: Terms chosen for the stores
  • Creative pack: Screenshots and preview ideas
  • Test plan: Listing experiments to run
  • Free discovery call: a short chat about your goals before you commit
  • Files you own: every asset and editable source file handed over to you

Is it right for you?

When this channel makes sense

  • Your app gets few installs
  • Your listing is outdated
  • Ratings are low
  • You are launching an app

Compare

Organic store search or paid installs?

Organic store search or paid installs?
CompareStore searchPaid installs
CostLowerPer install
SpeedGradualFast
QualityIntent-drivenVariable
LifespanLastingShort

How we work

Our process, step by step

Audit

We review your current store listing and how it performs.

Research

We find the keywords people use to look for apps like yours.

Update

We rewrite titles, descriptions and creative.

Test

We run listing experiments one at a time.

Track

We report installs and what moved them.

Built around you

Every project is quoted on your needs.

No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.

Request your proposal →
1
Stores

Optimising for both the App Store and Google Play doubles the listing work.

2
Competition

Crowded categories need sharper keywords and creative.

3
Creative

Screenshots and preview videos take design time to get right.

4
Ratings

Current ratings and reviews influence both ranking and installs.

5
Updates

Regular app updates give more chances to improve your listing.

Technology

Tools we use

Stores

App Store ConnectGoogle Play Console

ASO tools

AppTweakSensor Tower

Industries

Industries we work with

Retail and ecommerceTrades and home servicesHealth and wellnessProperty and constructionProfessional servicesStartups and SaaS

Why Kedra Digi

Why Sydney businesses choose Kedra Digi.

One accountable team

Strategy, design, development and marketing together.

A clear proposal first

Itemised deliverables before work starts.

You own everything

Files, code and accounts are handed over.

Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with Sydney clients by video, shared files and clear milestones, with in-person sessions arranged when they help.

?

Frequently asked questions

Straight answers to the questions we hear most.

Ask your own →
Is this the same as app store optimisation?
Yes, the two terms mean the same thing: improving how an app is found in the stores.
Do ratings matter?
Yes, ratings matter for both store ranking and the share of visitors who install.
Can you write the listing?
Yes, we can write the listing, choosing wording that is accurate and uses the phrases people search.
Can you design screenshots?
Yes, our designers create screenshots and graphics that explain your app quickly and persuade people to install.
Does it cover both stores?
Yes, it covers both the App Store and Google Play, with each listing tuned for its audience.
How is it quoted?
We quote from an itemised proposal, so you can see exactly what is included.
What's the difference between ASO and SEO?
ASO is for app store search, while SEO is for search engines like Google.
Can you improve our app rating?
We help with well-timed rating prompts and thoughtful responses to reviews, which tends to lift ratings honestly.
How soon will rankings improve?
Store rankings respond to changes, installs and reviews at different speeds. We set a baseline, change one thing at a time and report movement honestly rather than promising a date.
Do you need our developer account?
We need view access to analytics and publishing, which you grant and can remove. We never ask to own your account, and we prepare changes for your approval.
Can it help our paid app campaigns?
Yes. A better listing converts more visitors into installs, so every paid click goes further. We align the listing with your campaigns for a consistent message.
Is it different on iOS and Android?
Yes. Apple and Google index different fields and weigh signals differently, so we research and write each listing separately and test them independently.

Free discovery call

Ready to talk about your project?

Tell us what you are working on. We will reply within one business day with honest advice.

Prefer email? [email protected]