Sydney · Service area
Branding services in Sydney, Australia that give your business a clear identity and voice.
Businesses need different amounts of branding at different stages. Our Sydney branding work lets you buy exactly the help you need, from a logo refresh to a complete identity system.
At a glance
- Strategy and identity
- Logos and packaging
- Voice and guidelines
- Rollout support
Branding services in Sydney: what to expect
Our branding work covers naming, logo design, identity systems, brand guidelines, packaging and signage for Sydney businesses. You can engage us for one piece or the whole process, and every piece is designed to fit the others.
Who it suits
Businesses launching, repositioning or outgrowing their identity.
What you get
A strategy summary, an identity pack and guidelines.
How we start
A discovery call on your market and goals.
Why it helps
People recognise you and describe you correctly.
What we cover
What this service area covers
The pieces that make up the service.
Brand strategy
Positioning, values and messaging.
Logo design
Original marks with every file format.
Visual identity
Colour, type and imagery.
Packaging
Labels and boxes that stand out.
Brand voice
How you sound in writing.
Guidelines
A simple book your team can follow.
In Sydney
Branding for Sydney's crowded categories
In a market with many similar options, clear positioning does the heavy lifting. We run strategy workshops by video, then deliver an identity and guidelines your team can use.
Calls and reviews happen by video at times that suit an east coast working day.
- Pay for the pieces you need
- Print and web files supplied
- Each part fits the whole
Common situations
What Sydney clients usually ask us to solve
Naming and a first identity
New businesses can begin with a name and a simple, flexible identity that is ready for social media and signage and leaves room to grow.
Packaging and product branding
Producers and retailers need labels and packs that stand out on shelves and online. We design to retail requirements and keep the look consistent across the range.
Guidelines and templates
If your brand exists but is applied badly, a clear guideline and set of templates fixes much of the problem and lets staff produce documents and posts without a designer each time.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Request a proposal →- Brand strategy summary: One page of positioning and voice
- Identity pack: Logo, colours and type
- Guidelines: Rules for consistent use
- Free discovery call: a short chat about your goals before you commit
- Files you own: every asset and editable source file handed over to you
Is it right for you?
When to call us
- You are launching a business
- Your look is dated
- Your team describes you differently
- You are repositioning
Compare
Brand work by one team or by many?
| Compare | One branding team | Separate suppliers |
|---|---|---|
| Consistency | High | Risky |
| Pace | Smooth | Slower |
| Overview | Whole picture | Parts only |
| Management | One contact | Many contacts |
How we work
Our process, step by step
Discover
We study your market, your customers and where you want to go.
Define
We set your positioning, values and voice in plain language.
Design
We create the identity and test it in realistic settings.
Refine
We adjust the work with your feedback until it feels right.
Launch
We deliver the files and guidelines and support the rollout.
Built around you
Every project is quoted on your needs.
No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.
Request your proposal →A logo alone is smaller than a full identity with voice and guidelines.
The depth of customer and competitor research changes how long discovery takes.
Signage, web, print and packaging each need their own versions and checks.
More decision makers means more feedback rounds to plan for.
Help applying the brand across your channels extends the engagement.
Why Kedra Digi
Why Sydney businesses choose Kedra Digi.
Strategy, design, development and marketing together.
Itemised deliverables before work starts.
Files, code and accounts are handed over.
Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with Sydney clients by video, shared files and clear milestones, with in-person sessions arranged when they help.
Do we need a full rebrand?
Will you write our brand voice?
Do you design packaging?
Do we get all the files?
Can we workshop together from Sydney?
How is it quoted?
Can we buy just one service?
How many concepts will we see?
Do you supply files for printers and signmakers?
Is branding worthwhile for small businesses?
All pages
Every branding services page in Sydney
Branding
Branding agency
Sydney is a market where first impressions are judged in seconds.
Learn more →Logo designers
Your logo will appear on shopfronts, vans, screens and invoices all over Sydney.
Learn more →Packaging design agency
On a Sydney shelf, a pack gets seconds.
Learn more →Brand identity design
People remember what they see repeatedly.
Learn more →Rebranding agency
A rebrand is a promise to customers about who you are now.
Learn more →Brand strategy agency
Strategy comes before design.
Learn more →Signage design
A sign has seconds to be read.
Learn more →Related services
Other Sydney service areas
Digital agency
Most businesses end up with five suppliers who never talk to each other.
Learn more →Development services
Software takes several skills working together.
Learn more →Design services
Clear design saves customers effort.
Learn more →Digital marketing services
Marketing channels work better together.
Learn more →HR services
People issues pile up quickly in a growing business.
Learn more →Free discovery call
Ready to talk about your project?
Tell us what you are working on. We will reply within one business day with honest advice.
Prefer email? [email protected]