Australia · Web and software development

A CRM software development company in Australia that builds around how your team sells.

Packaged CRMs make you bend your sales process to fit the tool. A CRM software development company in Australia builds the system around how your team actually sells, services and follows up.

In-house team Perth-based, Australia-wide You own every file

At a glance

  • Custom CRM builds
  • HubSpot and Salesforce extensions
  • Email and phone links
  • Pipeline reporting
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In-house teamno outsourcing
✓
No lock-instay because it helps
AU
Australia-widePerth based

CRM software development company in Australia: what to expect

A CRM software development company in Australia designs and builds customer relationship systems tailored to your pipeline. We handle data migration, links to email and accounting, reporting and training, so people actually use the result.

Who it suits

Sales and service teams losing leads between inboxes, calls and quotes.

What you get

A CRM built around your pipeline, linked to email, calendars and accounting.

How we start

We map how leads become customers and where they get lost today.

Why it helps

Follow-ups happen on time, and leaders see the pipeline at a glance.

What we cover

What goes into your build

The pieces that make up the service.

Want the full service guide? Read about our CRM software development page.

Pipeline design

Stages that mirror your sales process.

Contact records

One view of every customer.

Quotes

Created and tracked in one place.

Email and phone

Conversations logged automatically, tested before it goes live.

Automation

Follow-up that happens on time.

Reports

Forecasts leaders can trust.

In Australia

Sales systems for teams that quote, follow up and close

Sales and service teams often lose leads between inboxes, calls and quotes. A CRM that matches your steps makes follow-up routine instead of a matter of memory.

We map how leads become customers and where they get lost today, then build or configure a system to match. Links to email, calendars and accounting avoid double entry.

  • Built around your sales process
  • Data cleaned and migrated carefully
  • Training delivered by video

Common situations

What Australian clients usually ask us to solve

Teams selling projects or tenders

Long sales with several decision makers need stages, approvals and reminders that generic tools struggle to model. A tailored pipeline keeps deals moving and visible to managers.

Service firms tracking relationships

Agencies, advisers and clinics need a full history of every contact, quote and job. A shared record lets anyone pick up a conversation without asking the customer to repeat it.

Companies outgrowing spreadsheets

When contacts live across several files and inboxes, follow-ups slip. We clean and migrate the data, then give staff one system with reminders and reports they will open.

What's included

What comes with this service.

The essentials of the service, plus the standards that come with everything we do. No hidden extras.

Request a proposal →
  • Pipeline map: How leads move from enquiry to customer
  • CRM build or set-up: A system configured around your steps
  • Training notes: Short guides for each role
  • Free discovery call: a short chat about your goals before you commit
  • Files you own: every asset and editable source file handed over to you

Is it right for you?

When custom development makes sense

  • Leads fall through the cracks
  • Quotes live in email
  • Reports take hours to assemble
  • Your CRM does not fit your process

Compare

Custom CRM or HubSpot and Salesforce?

Custom CRM or HubSpot and Salesforce?
CompareCustom CRMStandard CRM
FitExactGeneral
Setup effortHigherLower
ControlHighModerate
Best forUnusual sales processesCommon processes

How we work

Our process, step by step

Map

We trace how leads become customers.

Design

We plan stages, fields and reports.

Build

We configure or create the CRM.

Connect

We link email, calendar and accounting.

Train

We teach each role and refine.

Built around you

Every project is quoted on your needs.

No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.

Request your proposal →
1
Team size

More users need more roles, more training and clearer rules for entering data.

2
Pipeline

Several products or services mean several pipelines to design and report on.

3
Integrations

Each linked tool, such as email or accounting, adds testing and upkeep.

4
Data

Importing old records takes cleaning, de-duplicating and agreeing what to keep.

5
Reports

Custom reporting needs design time and checking with the people who use it.

Technology

Tools and technologies we use

CRM platforms

SalesforceHubSpotZohoDynamics 365

Custom build

LaravelNode.jsReactPostgreSQL

Integrations

XeroMYOBOutlookGmail

Why Kedra Digi

Why Australian businesses choose Kedra Digi.

One accountable team

Strategy, design, development and marketing together.

A clear proposal first

Itemised deliverables before work starts.

You own everything

Files, code and accounts are handed over.

Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with clients across Australia by video, shared files and clear milestones, and meet in person in Perth or by arrangement elsewhere when that helps.

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Frequently asked questions

Straight answers to the questions we hear most.

Ask your own →
Can you work with HubSpot or Salesforce?
Yes, by configuring them properly or building extensions, whichever suits how your team sells.
Can you build a CRM from scratch?
Yes, when your process does not fit standard tools, a custom CRM can match it exactly.
Will it connect to our email and phone?
Yes, so conversations are logged automatically and nobody has to remember to record them.
Can you import our old contacts?
Yes, after cleaning and checking them, so you do not carry old mistakes into the new system.
Will it give us a sales forecast?
Yes, based on your real pipeline stages, so the numbers reflect how you actually sell.
Can sales staff use it on phones?
Yes, with simple mobile screens, so staff can update deals between meetings.
Customise an existing CRM or build new?
If a mainstream product covers most needs, customising it is usually sensible. We recommend a custom build only when your process would force constant workarounds.
Can our existing data be moved across?
Yes. We remove duplicates, map fields, rehearse imports on a copy and keep the old records until you confirm the new system is right, so nothing is lost.
How do you get staff to adopt it?
By involving them early, keeping screens simple and removing double entry. We run short training sessions by video and adjust the system based on what your team finds awkward.
Will it connect to email and accounting?
Usually. Linking email, calendars and accounting means contacts, quotes and invoices stay in step without retyping, and reports reflect what is really happening.

Free discovery call

Ready to talk about your project?

Tell us what you are working on. We will reply within one business day with honest advice.

Prefer email? [email protected]