Digital marketing

Growth marketing built on fast, measured experiments

Growth rarely comes from one big campaign. Our growth marketing runs a steady programme of experiments across acquisition, activation, retention and referral, keeping what works and dropping what doesn't.

In-house specialists Accounts in your name Plain-English reporting
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In-house teamno outsourcing
✓
No lock-instay for results
AU
Australia-widePerth based

At a glance

  • Full-funnel growth strategy
  • Rapid experiments
  • Product and lifecycle marketing
  • Data and analytics setup

What is growth marketing?

Growth marketing is a data-driven approach that uses rapid experimentation across the whole customer lifecycle, from acquisition and activation to retention, revenue and referral. It blends performance marketing, product marketing, CRO, email and analytics to find scalable growth.

Services

What we do

Ideal for startups, SaaS, apps and ecommerce brands ready to scale.

Growth audit

Find the biggest opportunities in your funnel.

Experiment roadmap

Prioritised tests by expected impact.

Acquisition

Paid, organic and partnership channels.

Activation

Onboarding that turns sign-ups into active users.

Retention

Lifecycle emails and loyalty programmes.

Analytics

Tracking and dashboards you can trust.

What's included

What comes with this service.

The essentials of the service, plus the standards that come with everything we do. No hidden extras.

Get a free marketing audit →
  • Full-funnel growth strategy
  • Rapid experiments
  • Product and lifecycle marketing
  • Data and analytics setup
  • Free audit and discovery: where you are now and the quickest wins
  • Itemised proposal: deliverables and goals agreed in writing
  • Tracking set up properly: so every result is measured
  • Your accounts, your data: everything stays in your name
  • No lock-in contracts: you stay because it's working

Is it right for you?

Who it suits

  • Startups that have found early traction
  • SaaS companies improving trial to paid
  • Apps improving activation and retention
  • Ecommerce brands ready to scale

Compare

Experiment-led vs campaign-led marketing

Different approaches for different stages.

Experiment-led vs campaign-led marketing
CompareExperiment-ledCampaign-led
FocusThe whole customer lifecycleMainly acquisition
ApproachContinuous testingPlanned campaigns
DecisionsData-drivenOften based on experience
Best forScaling quicklySteady brand presence

How to work with us

Work with us your way.

A one-off project, ongoing support or a specialist in your team. Pick what fits. No lock-in contracts.

Project

One project, clear scope

A set piece of work, scoped and approved before we start.

  • Itemised proposal
  • Clear goals and tracking
  • A report at the end
Start a project →
Ongoing

Results that keep building

Ongoing work managed by a team that knows your business.

  • Regular optimisation
  • Plain-English reporting
  • One familiar team
Ask about ongoing support →
Team extension

A specialist on your team

Our specialists join your team and work in your tools.

  • Hands-on experts
  • Your tools and workflow
  • Scale up or down anytime
Meet the team →

How we work

Our process, step by step

Audit

We review your current setup, data and competitors.

Prioritise

Fixes ranked by impact and effort.

Experiment

Fast, measured tests of new ideas.

Learn

Keep what works and drop what doesn't.

Scale

Invest more in what's proven.

Built around you

Every plan is built on your goals.

No one-size packages. After a free audit and discovery call, you get a clear, itemised proposal based on what will actually move your business forward.

Request your proposal →
1
Your goals

Leads, sales, bookings, downloads or brand awareness.

2
Scope

From Growth audit to Experiment roadmap, only the pieces you actually need.

3
Competition

How hard it is to stand out in your industry and market.

4
Starting point

Your website, accounts, content and tracking as they are today.

5
Ad spend

Whether paid media is part of the plan. Ad spend is paid directly to the platforms.

Tools

Tools we use

Analytics

GA4MixpanelAmplitude

Tools

HubSpotHotjarLooker Studio

Industries

Industries we work with.

Retail and ecommerce

More online sales and repeat customers.

Trades and home services

More calls and booked jobs.

Health and wellness

Trustworthy, compliant marketing that brings in bookings.

Property and construction

Leads for projects, sales and rentals.

Professional services

Authority and enquiries from the right clients.

Startups and SaaS

Growth from launch to scale.

Why Kedra Digi

Why Australian businesses choose Kedra Digi.

One in-house team

Strategists, writers, designers and developers work together in-house. Nothing is passed to a subcontractor.

A clear proposal first

Before any work starts you get an itemised proposal with channels, deliverables and goals.

Your accounts, your data

Ad accounts, analytics and content stay in your name. There's no lock-in.

Plain-English reporting

Clear reports on leads, sales and cost per result, with honest next steps.

Kedra Digi is an Australian-owned digital marketing, design and development company.

ProposalsItemised
AccountsIn your name
ContractsNo lock-in
Proposal reply1 business day

Our promise

We'll tell you honestly what will work for you, and what won't.

You'll own your accounts, data and content, so you're never dependent on us.

We report on results that matter to your business, in plain English.

See our recent projects →
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Frequently asked questions

Straight answers to the questions we hear most.

Ask your own →
What's a growth experiment?
A small, measurable test of an idea, such as a new channel, offer or onboarding step, with a clear success metric.
How much does growth marketing cost?
It depends on your requirements: the channels, number of experiments and ad spend. After a free growth audit you get an itemised proposal.
Do you work with early-stage startups?
Yes, especially once you have a product people are using.
What is the AARRR funnel?
Acquisition, activation, retention, referral and revenue, a common framework for growth.
Do you need access to our product data?
It helps. Product analytics let us improve activation and retention.
Can you work with our product team?
Yes. Growth often involves product changes, so we work closely together.

Free discovery call

Ready to scale?

Tell us about your business and goals. We'll reply within one business day with honest advice.

Prefer email? [email protected]