Australia · SEO and digital marketing
Social media SEO in Australia so your posts get found on platforms and on Google.
Younger audiences search on social platforms before they open a search engine. Social media SEO in Australia makes your profiles and posts findable by the words people actually type.
At a glance
- Searchable profiles
- Descriptive captions
- Video search tuning
- Links to your website
Social media SEO in Australia: what to expect
Social media SEO in Australia optimises profiles, captions, hashtags, video titles and alt text so content appears in search on Instagram, TikTok, YouTube and Facebook. We also connect social activity to website visibility.
Who it suits
Brands whose posts earn little reach and rarely appear in search.
What you get
A profile audit, topic ideas and a caption guide.
How we start
A review of your names, bios and links.
Why it helps
Your content is found on the platforms and on Google.
What we cover
What goes into your campaign
The pieces that make up the service.
Want the full service guide? Read about our social media SEO page.
Profile audit
Names, bios and links reviewed.
Keywords
Terms your audience searches.
Captions
Descriptive, helpful and natural.
Video search
Titles and text for short video.
Alt text
Image descriptions that help.
Linking
Connecting social to your website.
In Australia
Discovery for brands that post but rarely get found
Cafes, studios and brands often post great content that nobody finds. A few changes to names, bios, captions and alt text can lift discovery.
We review your names, bios and links, then write a caption guide and a topic list. Your content becomes easier to discover for the right people.
- Platform-specific keywords
- Profiles and captions optimised
- Linked with website SEO
Common situations
What Australian clients usually ask us to solve
Local venues and shops
Customers search for places and things to do. Location tags, keywords in captions and clear profiles help your business appear in those results.
Associations and community groups
Event and topic terms in posts and profiles attract members and attendees searching on social platforms.
Brands creating video
Titles, captions and on-screen text give platforms the clues they need. We plan videos around questions people search for.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Request a proposal →- Profile audit: A review of every platform profile
- Topic ideas: Searches your audience actually makes
- Caption guide: Simple rules for writing searchable captions
- Free discovery call: a short chat about your goals before you commit
- Files you own: every asset and editable source file handed over to you
Is it right for you?
When this channel makes sense
- Posts earn little reach
- Your profile is easy to miss
- Video content is not found
- You want social traffic that lasts
Compare
Hashtags or search keywords?
| Compare | Both, used sensibly | Hashtags only |
|---|---|---|
| Discovery | Better | Narrow |
| Relevance | High | Variable |
| Effort | Moderate | Low |
| Best for | Lasting reach | Trends |
How we work
Our process, step by step
Review
We check each profile and its content.
Research
We find what your audience searches for.
Write
We craft names, bios and caption patterns.
Apply
We update posts and profiles, and we check it before moving on.
Track
We watch reach and search discovery.
Built around you
Every project is quoted on your needs.
No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.
Request your proposal →Each platform searches differently, so one approach does not fit all.
More posts need more captions and more consistent writing.
Different groups search differently, so we research your audience.
Captions must still sound like you, even when they are written for search.
Traffic or sales goals shape the approach and what we measure.
Technology
Tools we use
Platforms
Tools
Industries
Industries we work with
Why Kedra Digi
Why Australian businesses choose Kedra Digi.
Strategy, design, development and marketing together.
Itemised deliverables before work starts.
Files, code and accounts are handed over.
Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with clients across Australia by video, shared files and clear milestones, and meet in person in Perth or by arrangement elsewhere when that helps.
Do people search on social media?
Will this help Google rankings?
Do you rewrite our captions?
Do I need to post more?
Can you set up a caption guide?
How do you track success?
Does social media affect Google rankings?
Which keywords do you use?
Do hashtags still matter?
Can you combine this with our website SEO?
Related services
Often paired with this service
YouTube SEO
Good videos deserve views.
Learn more →Voice search optimization
More people ask their phones questions out loud.
Learn more →Online reputation management
Your reputation is built one review at a time.
Learn more →See all digital marketing services in Australia → Explore our digital marketing services →
Free discovery call
Ready to talk about your project?
Tell us what you are working on. We will reply within one business day with honest advice.
Prefer email? [email protected]