Sydney · SEO and digital marketing
Social media SEO in Sydney that helps people find you where they search.
Social media SEO recognises that people now search inside social apps. We optimise your profiles and posts so they appear when customers look for what you offer.
Last updated
At a glance
- Keyword-led captions and text
- Profile optimisation
- Content that answers questions
- Cross-channel visibility
What is social media SEO for a Sydney business?
Social media SEO is the practice of optimising profiles and content so they are found in the search functions of social platforms and in search engines. It uses keywords in captions and on-screen text, clear profile information, hashtags, topics and consistent publishing.
What we cover
What goes into your campaign
The pieces that make up the service.
Want the national picture? Read about our social media SEO service.
Keyword research
What your audience searches inside each platform.
Profile optimisation
Names, bios and links that match searches.
Caption and text strategy
Keywords in captions, overlays and spoken words.
Content themes
Posts that answer real questions.
Hashtags and topics
Targeted, not stuffed.
Cross-posting
Content that also surfaces in Google.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Request a proposal →- Platform audit: How you currently appear in social search
- Content calendar: Posts planned around search demand
- Performance review: Search-driven views and follows
- Free discovery call: a short chat about your goals before you commit
- Files you own: every asset and editable source file handed over to you
Is it right for you?
When this channel makes sense
- Your audience searches TikTok and Instagram
- Your posts get little discovery
- You want social content to rank in Google
- You publish video regularly
Compare
Social SEO or paid social?
| Compare | Social SEO | Paid social |
|---|---|---|
| Cost | Investment in content | Ad spend |
| Longevity | Content stays findable | Ends with spend |
| Speed | Slower | Faster |
| Targeting | Search intent | Audience targeting |
How we work
Our process, step by step
Research
We find what people search on each platform.
Optimise
We update profiles and key posts.
Plan
We map content to search demand.
Publish
We create and schedule posts.
Review
We learn from results.
Built around you
Every project is quoted on your needs.
No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.
Request your proposal →Number of channels.
Posts per week.
Short video production.
Keywords and competitor review.
Advice or full management.
Why Kedra Digi
Why Sydney businesses choose Kedra Digi.
Strategy, design, development and marketing together.
Itemised deliverables before work starts.
Files, code and accounts are handed over.
Kedra Digi is an Australian-owned digital agency. Based in Perth, we work with Sydney clients through video reviews, shared files and clear milestones.
Common situations
What Sydney clients usually ask us to solve
Local venues and shops
Customers search for places and things to do. Location tags, keywords in captions and clear profiles help your business appear.
Groups and associations
Event and topic terms in posts and profiles attract members and attendees searching on social platforms.
Brands creating video
Titles, captions and on-screen text give platforms the clues they need. We plan videos around the questions people search for.
Which platforms matter most?
Do hashtags still matter?
Can social posts appear in Google?
Can you support our Sydney brand remotely?
How is it quoted?
Which keywords do you use?
Do hashtags still matter?
Related services
Often paired with this service
YouTube SEO
YouTube SEO helps the right people find your videos and keep watching.
Learn more →Voice search optimisation
Voice search optimisation helps assistants such as Siri, Google Assistant and Alexa choose your answer.
Learn more →Google Business Profile optimization
Google Business Profile optimization is the fastest local win for many businesses.
Learn more →Free discovery call
Ready to talk about your project?
Tell us what you are working on. We will reply within one business day with honest advice.
Prefer email? [email protected]