Branding · Rebranding and growth
Brand management that keeps your brand consistent as you grow.
Brand management keeps your brand on track after the launch. We look after your guidelines, assets and new materials so quality stays high as you grow.
Last updated
At a glance
- Guideline upkeep
- Asset library and approvals
- Regular brand reviews
- New material design
What is brand management?
Brand management is the ongoing care of a brand, including maintaining guidelines, reviewing materials, approving new assets, training teams and monitoring consistency. It protects brand quality over time and makes sure growth does not dilute the identity.
What we cover
What we cover
The pieces that make up the service.
Guideline updates
Keeping rules current as you add channels.
Asset library
A tidy home for logos, templates and images.
Approvals
A simple process to check new materials.
Brand reviews
Regular checks of channels and materials.
Team training
Short sessions for new staff and suppliers.
New asset design
On-brand content as your needs grow.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Request a proposal →- Brand health report: A regular summary of consistency and risks
- Request process: A simple way to ask for new materials
- Supplier briefing: A pack for printers, agencies and freelancers
- Priority support: Faster turnaround for brand requests
- Free discovery call: a short chat about your goals before you commit to anything
- Itemised proposal: deliverables, review rounds and responsibilities agreed in writing
- Files you own: every asset and editable source file handed over to you
- Support after delivery: help applying the work as your business grows
- No lock-in contracts: you stay because the work is worth it
Is it right for you?
When this makes sense
- Your team and suppliers are growing
- Materials are produced in many places
- You have invested in a new brand and want to protect it
- You do not have an in-house brand manager
Compare
Managed brand or unmanaged?
| Compare | Brand management | Unmanaged |
|---|---|---|
| Consistency | Reviewed and corrected | Drifts over time |
| Speed | Familiar team, quick output | Briefing from scratch |
| Quality | Checked against guidelines | Varies |
| Effort | Shared with us | Falls on your team |
How to work with us
Work with us your way.
A one-off brand project, ongoing creative support or a designer in your team. Pick what fits. No lock-in contracts.
One project, clear scope
A set piece of work, scoped and approved before we start.
- Itemised proposal
- Agreed review rounds
- You own every file
Brand support on tap
Regular assets and advice from a team that already knows your brand.
- Consistent, on-brand output
- Priority requests
- One familiar team
A brand specialist on your team
Our strategists and designers join your team and work in your tools.
- Experienced brand people
- Your systems and process
- Scale up or down anytime
How we work
Our process, step by step
Onboard
We learn your brand, tools and approval flow.
Organise
We tidy assets and update guidelines.
Support
We handle requests and reviews.
Report
We share regular brand health notes.
Improve
We recommend updates as you grow.
Built around you
Every project is quoted on your needs.
No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your brand actually needs.
Request your proposal →How many new assets you need regularly.
How many people produce brand materials.
Digital, print, signage and events.
How often we check your materials.
Whether team sessions are needed.
Why Kedra Digi
Why Australian businesses choose Kedra Digi for branding.
One accountable team, so nothing is lost between agencies.
Every choice serves a business goal, so the brand works as hard as it looks.
Itemised deliverables before any work starts, with honest advice on what you do not need yet.
Kedra Digi is an Australian-owned digital agency covering branding, design, development, digital marketing and HR.
Our promise
We will tell you honestly what your brand needs, and what it does not need yet.
You will own every file and asset we create, so you are never dependent on us.
We stay after delivery, because a brand keeps growing with your business.
Do we need it after a rebrand?
Can you act as our brand team?
What does a brand review involve?
Can you manage suppliers?
How is it quoted?
Related services
Often paired with this service
Brand workshops
Brand workshops bring your leaders and teams to one view of the brand.
Learn more →Merger branding
Merger branding helps two businesses become one without confusing anyone.
Learn more →Rebranding agency
A rebranding agency helps your brand grow without losing the trust you have built.
Learn more →Free discovery call
Ready to talk about your brand?
Tell us what you are working on. We will reply within one business day with honest advice.
Prefer email? [email protected]