Perth · Branding
A rebranding agency in Perth, Australia that helps you change your look without losing your customers.
Rebranding done badly confuses customers, and done well renews a business. A rebranding agency in Perth changes what needs to change, keeps what is valuable and manages the transition carefully.
Last updated
At a glance
- Why change and what to keep
- New positioning and identity
- Careful rollout
- Customer communication
Rebranding agency in Perth: what to expect
A rebranding agency in Perth reviews your current brand, defines the new direction, designs the identity and plans the rollout across signs, vehicles, website, stationery and social channels. We protect the recognition you have earned.
Who it suits
Businesses that have merged, shifted direction or outgrown their look.
What you get
A rebrand rationale, a rollout checklist and an announcement kit.
How we start
A review of what people value about you.
Why it helps
Customers and staff come with you through the change.
What we cover
What goes into your brand work
The pieces that make up the service.
Want the national picture? Read about our rebranding agency page.
Rebrand review
What to keep and what to change.
Positioning
A clear promise about who you serve and what you do better than others.
New identity
A fresh logo, colours and voice that reflect where the business is heading.
Naming
A new name if needed.
Rollout plan
Order of changes across channels.
Announcement
Clear words and visuals that tell customers and staff what is changing and why.
In Perth
Rebranding for established Perth businesses
Long-standing Perth firms carry goodwill, so we protect recognition while shifting direction. Small, careful changes often work better than a total overhaul.
We interview staff and customers in person to learn what people value about you.
- Recognition protected
- Search rankings preserved
- Phased rollout available
Common situations
What Perth clients usually ask us to solve
Businesses outgrowing their image
A company that has changed its services or customers may be held back by an old look. A rebrand aligns the visuals with what you now are.
Mergers and ownership changes
New ownership or merged companies need a brand that explains the change and reassures customers and staff about what stays the same.
Name or positioning changes
Changing names affects search, legal records and customer recognition. We plan communication, redirects and updates carefully so nothing is lost.
What's included
What comes with this service.
The essentials of the service, plus the standards that come with everything we do. No hidden extras.
Request a proposal →- Rebrand rationale: Reasons and goals in one page
- Rollout checklist: Every touchpoint listed
- Announcement kit: Messages and visuals for the change
- Free discovery call: a short chat about your goals before you commit
- Files you own: every asset and editable source file handed over to you
Is it right for you?
When it is time to invest in your brand
- You have merged or changed direction
- Your brand looks dated
- Your name no longer fits
- You are entering new markets
Compare
Full rebrand or refresh?
| Compare | Full rebrand | Refresh |
|---|---|---|
| Change | Large | Selective |
| Risk | Higher | Lower |
| Best when | Positioning shifted | Foundations hold |
| Effort | More | Less |
How we work
Our process, step by step
Review
We assess the brand and what people value about it.
Decide
We agree what changes and what stays.
Design
We create the new identity.
Plan
We map the order of the rollout.
Launch
We announce the change and support the move.
Built around you
Every project is quoted on your needs.
No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.
Request your proposal →A visual refresh is smaller than a full change of name and positioning.
Changing the name adds checks and legal considerations.
Signs, vehicles, web and print each need updating.
Staff, customers and partners all need clear communication.
Help during and after the rollout extends the engagement.
Why Kedra Digi
Why Perth businesses choose Kedra Digi.
Strategy, design, development and marketing together.
Itemised deliverables before work starts.
Files, code and accounts are handed over.
Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with clients in person in Perth and across Australia by video, shared files and clear milestones.
When should we rebrand?
Will we lose customers?
Can you rename us?
Do you manage the rollout?
Do you speak to staff?
How is it quoted?
What does a rebrand do?
Will a rebrand affect our SEO?
How do we avoid losing customers?
What happens to our website rankings?
Can we phase the rollout?
Do you help tell staff and customers?
Free discovery call
Ready to talk about your project?
Tell us what you are working on. We will reply within one business day with honest advice.
Prefer email? [email protected]