Perth · Branding

Brand identity design in Perth, Australia that gives every touchpoint the same recognisable look.

A brand is what people remember after they leave your shopfront or website. Our brand identity design in Perth builds a coherent look, voice and set of rules that make your business recognisable everywhere.

In-house team Perth-based team You own every file

Last updated

At a glance

  • Logo and colour system
  • Typography and imagery
  • Usage rules
  • Ready-to-use files
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In-house teamno outsourcing
✓
No lock-instay because it helps
AU
Australia-widePerth based

Brand identity design in Perth: what to expect

Brand identity design in Perth creates the visual and verbal system that represents your business: logo, colour, type, imagery and tone. We deliver files and guidelines so every sign, post and document looks like it came from one company.

Who it suits

Businesses needing a complete visual system.

What you get

An identity pack, mock-ups and starter templates.

How we start

A brief about the brand and its audience.

Why it helps

Every touchpoint looks like the same business.

What we cover

What goes into your brand work

The pieces that make up the service.

Want the national picture? Read about our brand identity design page.

Identity concept

A visual idea linked to your positioning.

Logo suite

Primary, secondary and icon versions.

Colour palette

Brand colours with print and screen values.

Typography

Fonts for headings and text.

Imagery style

Direction for photography and graphics so images always look like you.

Identity guide

Simple rules for using the identity consistently across every supplier and channel.

In Perth

Identities that look right across Perth

Local brands show up on shopfronts, vehicles, uniforms and screens. We test identities in those real settings.

We review options with you at the studio, so decisions are made together.

  • System, not just a logo
  • Guidelines your suppliers can follow
  • Workshops in Perth available

Common situations

What Perth clients usually ask us to solve

New businesses launching

A start-up needs an identity that looks credible from the start without locking it into one product. We build a flexible system that works on signs, social media and the website.

Established firms looking dated

Perth companies that have grown past their first logo often have mismatched materials. We tidy the system, keep the recognition you have earned and set rules so it stays consistent.

Hospitality and retail

Venues in Northbridge, Fremantle and the suburbs need a look that carries from the menu to the door to the delivery box. We design for every touchpoint, not just the logo.

What's included

What comes with this service.

The essentials of the service, plus the standards that come with everything we do. No hidden extras.

Request a proposal →
  • Identity pack: Logo, colours, type and rules
  • Mock-ups: Identity shown in real settings
  • Template starter: Stationery and social starters
  • Free discovery call: a short chat about your goals before you commit
  • Files you own: every asset and editable source file handed over to you

Is it right for you?

When it is time to invest in your brand

  • You need a new identity
  • Your look is inconsistent
  • You are launching
  • You have outgrown your logo

Compare

Identity only or full branding?

Identity only or full branding?
CompareIdentity designFull branding
ScopeVisual systemStrategy plus voice
DepthModerateDeep
Best forClear positioning alreadyUnclear positioning
EffortLowerHigher

How we work

Our process, step by step

Brief

We learn about the brand and its audience.

Explore

We develop several visual directions.

Refine

We polish the chosen route in detail.

Document

We build a guide so the identity is used consistently.

Deliver

We supply every file your team and suppliers need.

Built around you

Every project is quoted on your needs.

No one-size packages. After a free discovery call, you get a clear, itemised proposal based on what your business actually needs.

Request your proposal →
1
Scope

A logo alone is smaller than a complete visual system.

2
Uses

The more places the brand appears, the more versions are needed.

3
Imagery

Photography and illustration add creative direction work.

4
Research

A deeper study of competitors helps the identity stand apart.

5
Rollout

Support applying the identity to signs and print extends the work.

Why Kedra Digi

Why Perth businesses choose Kedra Digi.

One accountable team

Strategy, design, development and marketing together.

A clear proposal first

Itemised deliverables before work starts.

You own everything

Files, code and accounts are handed over.

Kedra Digi is an Australian-owned digital agency based at 5 Murphy Street, O'Connor, Perth. We work with clients in person in Perth and across Australia by video, shared files and clear milestones.

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Frequently asked questions

Straight answers to the questions we hear most.

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What do I receive?
Logo files, colours, fonts and a guide, so you and your suppliers can apply the identity consistently.
Can you refresh an existing identity?
Yes, we can refresh an existing identity, updating the look while keeping the recognition you have already built.
Do you design stationery?
Yes, we design stationery, including business cards, letterheads and invoices that match your identity.
Can we workshop in person?
Yes, we can workshop in person when it suits, and otherwise we run lively sessions on video with shared boards.
How is it quoted?
We quote from an itemised proposal, so you can see exactly what is included.
What is the difference between brand identity and branding?
Branding is the whole process of shaping how people see you, while identity is the visual part of it.
Do you also create templates?
Yes, we can design social, document and presentation templates that your team can edit.
What do we receive at the end?
You receive logo files in every format you need, colour and type specifications, usage rules and templates where agreed, so your team and any supplier can apply the identity correctly.
Do you research before designing?
Yes. We talk to you about customers and competitors, review how others in your field present themselves, and test early directions against the audience before refining one.
Can you work with our existing logo?
Yes. Sometimes the answer is a careful refresh rather than a restart. We tell you honestly whether your current mark can carry the business or is holding it back.
Will you meet us in Perth?
Yes. Workshops at our O'Connor office or your premises help us understand the business, and seeing your place or products often shapes the design directly.

Free discovery call

Ready to talk about your project?

Tell us what you are working on. We will reply within one business day with honest advice.

Prefer email? [email protected]